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There are many ways to drive leads to your business online. Some are expensive, some aren’t. Some are more effective than others. But before you start trying out different ways to generate leads, there are a few key steps that must be taken if you want your campaign to succeed. Here are five easy steps to a successful online leads program, created by the experts at Tyler Media Digital in OKC.

We’ve all been there. You Googled an item you’ve been thinking of buying, and then left the website to get back to work, run your kid to a piano lesson or get in a round of golf. Then, the next time you hit your computer, it’s like that retailer is stalking you. Everywhere you go, there’s another ad about the item you Googled. It’s maddening! That’s a great lesson for marketers, though. Retargeting can be a very powerful, effective digital marketing technique, but only if it’s done right. Here are some helpful tips about retargeting from Tyler Media Digital. 

The days of cold calling and elaborate sales team efforts are almost a thing of the past, thanks to online marketing tools that are specifically designed for lead generation results. But which ones are the right ones for you to use? Which technique (or techniques) will cater to your unique business needs? At Tyler Digital Media, one of the best ways to generate online leads is Website Optimization.

At Tyler Media Digital, we get asked that question quite a bit. And we’re happy to report that Email marketing is still a great way to generate leads. In fact, 83% of consumers will most likely spend more while shopping if they get good information about brands, products or services through email. But again, it’s not easy. You have to create the right kind of content for the subject line to make sure recipients actually open the email. You need to know how to write effective headlines, content and even the call-to-action. Because if the email message isn’t crafted right, it simply won’t work.