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Online Lead Generation is a staple of digital marketing. It’s all about attracting and converting prospects and strangers into leads for your company’s product or business. In the old days, lead generation took place at trade shows. Visitors would fill out a card with their contact information and after the conference or convention they’d get a call back from that company’s sales team. Today’s lead generation comes from websites, email campaigns, pay-per-click advertising and other digital marketing...

Valentine’s Day will be here before you know it, and every restaurant, florist, jewelry store, boutique, spa and gift shop will be competing for the budgets of lovers throughout the OKC area. So how can you make sure you capture your fair share of Valentine’s Day spending? Event Marketing From Tyler Media Digital Is your OKC restaurant offering a special Valentine’s Day special? Maybe your church in Norman is offering a special babysitting service on Valentine’s night or...

What are your advertising goals for 2018? Are you satisfied with the amount of business you had in 2017? Are you opening another location in the OKC area? Launching a new product line? Opening a new restaurant in Norman? Are you getting rid of your brick and mortar location and moving your business online? At Tyler Media Digital, we know that change is the only constant in business—and your annual marketing plan should reflect those changes....

At Tyler Media Digital, we talk to a lot of customers about the importance of social media, and the power of using it to market your products or services. Here are just a few of the most impressive statistics every business owner or marketing manager should know: Social Media Demographic Statistics 75% of male Internet users are on Facebook. 83% of women who use the Internet use Facebook. 32% of teens think Instagram is the most important...

If you’ve got a business in the OKC area (or anywhere for that matter), you’ve probably got a website. It’s probably got a lot of information about your business, including photos and maybe even testimonials. But how effective is your website, and specifically your home page? Your home page is one of the most important aspects of your website, because it’s your company’s virtual front door. It’s responsible fore drawing in your website’s traffic. But many businesses...

Business owners large and small always look forward to the holiday shopping season. After all, it accounts for a huge percentage of their annual revenue. In the past few years, even more “holidays” have gotten in on the action. We celebrate Hanukkah and Kwanzaa and, of course, New Year’s Eve. They offer increased opportunities for retailers. There’s another factor that makes holiday shopping an even bigger opportunity for local retailers—the continued interest in “shopping locally.” Consumers like...

Are you hosting a New Year’s Eve party at your venue? A New Year’s Day dinner at your restaurant? Or looking ahead, a Valentine’s Day event? It’s not too late—or too early— to drive ticket sales to your OKC are event with digital marketing from Tyler Media Digital. At Tyler Media Digital, we have a wide range of marketing options that can make your event a success. Mobile Conquesting One of our favorite tools is Mobile Conquesting. Mobile...

The holiday shopping frenzy has officially begun. Between now and the end of the year, every retailer in America is focused on capturing those all-important holiday dollars. If you’re successful, your company can enter 2018 with great revenue. If not, some retailers may not survive 2018. At Tyler Media Digital, we know how important this season is for retailers. And while it’s November, it’s not too late to put some digital marketing strategies to work for your...

At Tyler Media Digital, we hear this question from our clients often. Is digital marketing about Facebook ads? Websites? SEO? The answer is yes, and more! Digital marketing is the promotion of products, brands or events via one or more forms of electronic media. It uses channels and methods that enable companies to analyze marketing campaigns and understand what is working and what isn’t, typically in real time. At Tyler Media Digital, we offer a wide range...

Do you have special events planned for your holiday marketing? Maybe you’re offering photos with Santa at your pet store in Norman, holiday dinners-to-go from your catering business in OKC, a Christmas tea at your hotel in Moore or a holiday program at your OKC area church. Now that you’ve made all the arrangements, how can you be sure your event will be a success? How can you make sure OKC area residents learn about your...