Put The Power of LinkedIn Marketing To Work For Your Business
LinkedIn, Twitter, Facebook, Instagram…there are so many different digital marketing solutions out there. How do you know which one will work best for your business?
If you are a business marketing to other businesses and want to connect with potential customers, clients, mentors and referrers, at Tyler Media Digital, we recommend LinkedIn. It’s the one vehicle that is all about networking, making professional connections and promotion, and nothing about cat videos, political ranting and vacation photos.
Three Ways to Reach Out
Eighty percent of B2B leads generated through social media come from LinkedIn, with three different types of ad campaigns available. Each connects with your professional target in unique ways.
Sponsored Content is native advertising that will appears in the LinkedIn feeds of professionals you want to reach or connect with—on every device. It’s a great way to share information about your company or an event, promote your brand or even establish yourself as a thought leader. You can test your messaging in real time so you can quickly determine what’s working and what isn’t.
Sponsored InMail is an easily recognizable ad format that let’s you deliver relevant, personalize content through LinkedIn Messenger. You can use it for personalized invitations to webinars or in-person events, encourage individuals to download helpful content like infographics, eBooks and white papers or promote products and services.
Text Ads let you drive new customers to your business on a budget that fits your need. With Pay Per Cick (PPC) you pay only for the ads that work, and you can target exactly the professional audience you want to reach. You can also choose your audience based on demographics, location, skills, interests and more.
At Tyler Media Digital, we understand the intricacies and challenges of developing effective LinkedIn campaigns to reach your target market here in OKC, across the state of Oklahoma or nationwide. Once we understand your goals and objectives, our LinkedIn experts can design a strategic campaign that will drive the results you’re looking for, so you can focus on what you do best—run your business. It all starts with a conversation.